Searching on the internet has become something we don’t even think about anymore, and Googling has become a verb and has been given a spot in the dictionary. So we’re going to give you the most relevant search engine ranking factors: businesses should focus on.

googe is now verb in the dictionary

Our searches on the internet range from many things – starting from informational queries, products we want to buy, to services we use on a regular basis. So we will stick to Google, as the market share for people using Google over Bing in the UK weighs heavily in Google’s favour, it’s a staggering 93% for October 2018.

At a high level – there are 2 key factors you need to focus on: the first is backlinks to your website and the second is keywords on your website. These 2 key factors will help rank your website, so why not learn how you can get your website ranking on page one of Google.

Top Search Engine Ranking Factors

Starting with the first search engine ranking factor:

Backlinks – these are hyperlinks that are on another website and have a related keyword pointing to your website.

These types of links coming from another website are classed as being Off page SEO. Simply put if the links are coming from an authority site, this gives credibility to your site and passes some authority to your site.

Keywords – this is essential for any website to compete with their competitors in ranking on Google, these keywords need to have relevance. The keywords factor is classed as On page SEO.

Simple formula Off page + On Page = Ranking

Google Ranking Factors SEO Checklist

Simple Google search engine ranking factors SEO checklist that help play their part in ranking web pages.

  • Short sweet URL
  • Page Speed
  • Mobile Friendly
  • Domain Age, URL, and Authority
  • Quality content
  • User Experience (this one makes sense even from the traditional marketing point of view)

If you’re looking to generate more business from your website, then contact us and we’ll be happy to give you an insight into the potential business we can generate for you.

Google Ranking Factors SEO Checklist

Simple Google search engine ranking factors SEO checklist that help play their part in ranking web pages.

  • Short sweet URL
  • Page Speed
  • Mobile Friendly
  • Domain Age, URL, and Authority
  • Quality content
  • User Experience (this one makes sense even from the traditional marketing point of view)

If you’re looking to generate more business from your website, then contact us and we’ll be happy to give you an insight into the potential business we can generate for you.